Eve Turow Paul is the author of A Taste of Generation Yum: How the Millennial Generation’s Love for Organic Fare, Celebrity Chefs and Microbrews Will Make or Break the Future of Food. In Generation Yum, Turow Paul investigates the driving forces behind the Millennial generation’s obsession with food. Today, Turow Paul utilizes her four years of empirical research to advise Fortune 500 companies, start-ups and independent entrepreneurs on how to connect with and better serve Millennials.
Eve Turow Paul serves as the Millennial Expert in Residence for Group SJR. She formerly worked for New York Times contributor and cookbook author Mark Bittman. Her writing has appeared in a number of publications including The Chicago Tribune, Plate, Time Out New York, The Village Voice, on The Atlantic, Refinery29, Huffington Post and more.
A Taste of Generation Yum is a book exploring the food-enraptured tendencies of millennials. In addition to sitting down with food luminaries like Anthony Bourdain, Mark Bittman and Michael Pollan, Turow spent a significant amount of time speaking with “yummers,” as she calls them — millennials who are devoted to food in one of three ways.